Latest News - Archive - Real Estate Tube https://www.realestatetube.com/blog Find Your Tribe Thu, 24 Aug 2017 08:42:58 +0000 en-US hourly 1 https://wordpress.org/?v=4.7.4 https://www.realestatetube.com/blog/wp-content/uploads/2016/07/cropped-logoDark-32x32.png Latest News - Archive - Real Estate Tube https://www.realestatetube.com/blog 32 32 RealEstateTube is here https://www.realestatetube.com/blog/realestatetube-is-here/ https://www.realestatetube.com/blog/realestatetube-is-here/#respond Thu, 24 Aug 2017 08:09:27 +0000 https://www.realestatetube.com/blog/?p=387 Spring is here and so is RealEstateTube, a free service for finding tenants, rental homes and housemates.

 We are active in 75 countries around the world, so get browsing now to be matched with the perfect rental home or housemate.

The people you live with can set the tone of your life, so we have made it as easy as possible of you to meet the right ones via video.

The team have worked hard to create a fresh look site, with a colourful, easy to use interface – housemate hunting no longer has to be a chore.

Video is our point of difference, and it allows users to save precious time and energy searching, by presenting an authentic picture of places and properties online.

Users can create their own “selfie”videos or tour a home with their phone within minutes, so they can show who they are and what they want.

It’s the fastest, easiest way to make a decision about a person or property,  because if a picture tells a thousand words – a video says it all. 

So head to RealEstateTube and tell your friends – they might be there already!

We’re #1 and we’re free, where owners, renters and flatmates use video to meet.

]]>
https://www.realestatetube.com/blog/realestatetube-is-here/feed/ 0
Safety First for Chinese Buyers https://www.realestatetube.com/blog/safety-first-for-chinese-buyers/ https://www.realestatetube.com/blog/safety-first-for-chinese-buyers/#respond Fri, 30 Jun 2017 19:03:21 +0000 https://www.realestatetube.com/blog/?p=373 Some of the latest insights to come from property portals at this Global Online Classifieds Summit in Miami in June show there is still much to learn about luring Australia’s most coveted buying demographic.

Chinese buyers purchase overseas for 4 reasons:

  • investment
  • migration
  • luxury
  • lifestyle

According to 2017 data from Juwai.com users, close to 80 per cent of Chinese buyers pay for properties in cash – staggering, but not news to anyone familiar with that market.

But in a country where property developers are pulling out all the stops to court mainland Chinese investors, perhaps it’s time to consider ‘why’ over ‘what’.

WHY?

According to Juwai.com the first priority for Chinese buyers purchasing in markets like the US and Australia, safety is the top consideration.

So… as a nation should we shift our marketing efforts from school zones to safety?

If safety is the chief concern of today’s Chinese buyers, Australia has a major advantage over the United States, where most of mainland China’s property dollars are spent.

But then we need to ask:

HOW?

Aussie property comes with many lures… but even our most beautiful beachside offerings are scaring many a foreign buyer away.

Red tape is Chinese buyers’ biggest hurdle when it comes to buying in Australia according to Juwai.com.

Communication is another potential barrier, but with many big agencies and portals setting up their own mandarin speaking China Desks, we are working hard to overcome it.

THE VIDEO SOLUTION

But according to RealEstateTube CEO Steve Makris, many transactions are still being lost in translation.

It was while working as a commercial broker, attempting to sell big ticket listings to offshore buyers, that the concept of RealEstateTube was born.

“The biggest challenge was I didn’t speak Chinese then and I don’t now.

“Back in 2014 I had Chinese buyers looking to buy a business in Australia under a 457 visa to get permanent residency,” Mr Makris said.

He needed to find a solution to explain his clients’ businesses, fast.

“I whipped out my phone and shot a quick video, emailed it to the buyer and bang! Video broke the barriers and they got on the first plane from Hong Kong to Melbourne and bought the property within days.”

If a picture tells a thousand words, a video says it all – no translation required.

]]>
https://www.realestatetube.com/blog/safety-first-for-chinese-buyers/feed/ 0
If Content is King, Cash Flow is King Kong https://www.realestatetube.com/blog/if-cash-is-king-cash-flow-is-king-kong/ https://www.realestatetube.com/blog/if-cash-is-king-cash-flow-is-king-kong/#respond Sat, 24 Jun 2017 18:57:00 +0000 https://www.realestatetube.com/blog/?p=367

Three quarters of innovations fail to reach their goals, according to a survey of businesses buy Simon Kucher & Partners 2017.

Failure’ in a business environment almost always comes down to revenue.

According to the same survey of classifieds businesses, two thirds of companies are currently considering tweaking their pricing model.

The advisory firm has some tips for product pricing online.

MORE IS NOT MORE

Feature shock – a phenomenon that was represented in the presentation by a Swiss Army Knife.

“Someone can look at a product with all the features and innovations and say that’s cool, but would I pay extra for it? Hell no!”

“THEY GO LOW, WE GO MIDDLE”

Behavioural economics shows people will gravitate toward the middle product when it comes to price, but it pays (literally) to stick to 4 or 5 offerings.

IT’S ALL RELATIVE

A premium tier cost price can alter cost perception.

MINIVATION

The assumption has been a smaller screen has an effect on UX and therefore transaction outcomes. Not so. The experience of their clients is that consumers are not deterred by a mobile screen transaction, when it comes to higher price points.

PRICING MODELS SHOULD EVOLVE WITH YOUR PRODUCT

“No one model is best, it depends entirely on the efficacy for your users.”

  • pay per use
  • subscription fee
  • flat fee
  • introduction fee
  • commission per transaction
  • points or credits for partners

These can and do work – not for all, and not for anyone all the time.

In the words of serial investor and entrepreneur David Gonzalez Castro of Red Arbor to the Global Online Classifieds Summit in June:

“If content is king, cash flow is King Kong.”

]]>
https://www.realestatetube.com/blog/if-cash-is-king-cash-flow-is-king-kong/feed/ 0
Pain relief for renters: Realestatetube.com https://www.realestatetube.com/blog/realestatetube-com-pain-relief-for-renters/ https://www.realestatetube.com/blog/realestatetube-com-pain-relief-for-renters/#respond Tue, 06 Jun 2017 01:26:03 +0000 https://www.realestatetube.com/blog/?p=307 In 2017, the property-related tech space is a very crowded dance floor, but a spate of apps seem to be hitting the right note with a very frustrated public.

RealEstateTube.com for example has hit 21, 000 users in 12 months – it’s one of several emerging platforms entering a space dominated by major players in an industry ripe for disruption.

Why? RealEstateTube CEO Steve Makris sees it as a mass reaction to the economic climate – the current system isn’t working.
“In other words, the dance floor of property tech may be crowded, but as more people seek solutions for the pain points of renting, the space is also getting much bigger,” he said.

The issue of housing affordability is not exclusive to buyers: renters are being priced out of the areas in which they work and applying for tenancy has become depressingly like an auction.

Last month, we saw historically low wage growth, fixing a number to what we already knew: the housing affordability crisis is not limited to buyers.

 
]]>
https://www.realestatetube.com/blog/realestatetube-com-pain-relief-for-renters/feed/ 0
Real Estate Tube is heading to the USA https://www.realestatetube.com/blog/real-estate-tube-is-heading-to-the-usa/ https://www.realestatetube.com/blog/real-estate-tube-is-heading-to-the-usa/#respond Wed, 17 May 2017 02:20:27 +0000 https://www.realestatetube.com/blog/?p=298 It is exciting times for the team at Aussie-based property sales, rental and share platform RealEstateTube.com.

CEO Steve Makris and Content Director Camille Bianchi are heading to the Big Apple in June to soak up the sun and scout out some locations for a New York office.

“We believe some of our biggest opportunities will come from dense rental markets such as the United States east coast, and it makes sense to be operating in the same timezone,” Ms Bianchi said.

Real Estate Tube has just come from the Wholesale Investor series in Melbourne, Sydney, Brisbane and Maroochydore and are now taking their show on the road.

Real Estate Tube will also be attending the Global Online Classifieds Summit in Miami from June 20, where they will be meeting with some of the world’s biggest digital commerce platforms.

“This conference is an amazing opportunity to meet the best and brightest in the space, there are major players there and the energy will be incredible. We are so excited to attend,” Mr Makris said.

Wish us luck!

 

]]>
https://www.realestatetube.com/blog/real-estate-tube-is-heading-to-the-usa/feed/ 0
Extra money? Yes please! https://www.realestatetube.com/blog/extra-money-yes-please/ https://www.realestatetube.com/blog/extra-money-yes-please/#respond Tue, 11 Apr 2017 04:23:22 +0000 https://www.realestatetube.com/blog/?p=261 We’re not joking, keep reading.

What if we told you, you could make a minimum of $7,800 a year?

No, not by working extra hours or by selling unwanted goods…

What if we told you, you could make a minimum of $150 a week by doing nothing at all. Yep, we’re serious!

Do you have a spare room?

The median price to rent a bedroom in a sharehouse is $150 per week nationally. Studies have shown the average person in Australia moves out of home between the ages of 18-25.

So, your kids have moved out, or your a first home owner needing help to reduce the stress of your mortgage repayments, and you’ve got an empty room in your place. Imagine if you had a housemate paying you weekly… what would you do with the extra cash?

  • A. Pay off your mortgage
  • B. Save for an overseas holiday
  • C. Buy a fancy dinner every week
  • D. Take salsa dancing classes
  • E. Buy a pet sloth
  • F. All of the above

If any of these answers seem appealing, you definitely belong on www.realestatetube.com. The possibilities are endless!

Don’t procrastinate any longer… Tidy up that spare room, take a quick video and upload a listing today. Plus, the life-long friendships you create are absolutely priceless.

 

]]>
https://www.realestatetube.com/blog/extra-money-yes-please/feed/ 0